{"id":491,"date":"2013-02-02T18:23:36","date_gmt":"2013-02-02T17:23:36","guid":{"rendered":"https:\/\/www.digitalnivyuka.cz\/?p=491"},"modified":"2013-02-02T18:24:30","modified_gmt":"2013-02-02T17:24:30","slug":"rok-2012-pral-ekniham-optimisticke-jsou-i-vyhlidky-pro-letosni-rok","status":"publish","type":"post","link":"https:\/\/www.digitalnivyuka.cz\/?p=491","title":{"rendered":"Rok 2012 p\u0159\u00e1l eknih\u00e1m, optimistick\u00e9 jsou i vyhl\u00eddky pro leto\u0161n\u00ed rok"},"content":{"rendered":"

Elektronick\u00e9 knihy potvrzuj\u00ed sv\u016fj vzestup na \u010desk\u00e9m kni\u017en\u00edm trhu. Z\u00e1jem o\u00a0n\u011b neust\u00e1le stoup\u00e1, roste po\u010det dostupn\u00fdch knih i\u00a0nov\u00fdch \u010dten\u00e1\u0159\u016f. Meziro\u010dn\u00ed srovn\u00e1n\u00ed mluv\u00ed o\u00a0dev\u00edtin\u00e1sobn\u00e9m n\u00e1r\u016fstu prodej\u016f. A\u00a0ten by m\u011bl pokra\u010dovat i\u00a0letos.<\/p>\n

Fenom\u00e9n elektronick\u00fdch knih se dost\u00e1v\u00e1 ke slovu tak\u00e9 v \u010cesk\u00e9 republice. Jen v lo\u0148sk\u00e9m roce se skrze Palmknihy, nejv\u011bt\u0161\u00edho \u010desk\u00e9ho distributora eknih, prodalo v\u00edce ne\u017e 65 tis\u00edc elektronick\u00fdch knih. Za roku 2011 tomu bylo lehce p\u0159es 7 tis\u00edc prodan\u00fdch kus\u016f v elektronick\u00e9 podob\u011b. Eknihy si tak z\u00edsk\u00e1vaj\u00ed st\u00e1le v\u011bt\u0161\u00ed pod\u00edl \u010desk\u00e9ho kni\u017en\u00edho trhu. Podle Ji\u0159\u00edho Vl\u010dka, \u0159editele a zakladatele spole\u010dnosti Palmknihy, by m\u011blo eknih\u00e1m do roku 2015 pat\u0159it 15 procent \u010desk\u00e9ho kni\u017en\u00edho trhu. \u201eV sou\u010dasn\u00e9 dob\u011b si eknihy ukrajuj\u00ed p\u0159ibli\u017en\u011b jednoprocentn\u00ed pod\u00edl, ale jejich vzestup je nezadr\u017eiteln\u00fd. Roste jejich obliba nejen u \u010dten\u00e1\u0159\u016f, ale tak\u00e9 u nakladatel\u016f,\u201c uvedl Ji\u0159\u00ed Vl\u010dek a dodal: \u201eNav\u00edc s n\u00e1r\u016fstem nov\u00fdch titul\u016f stoup\u00e1 tak\u00e9 ochota dal\u0161\u00edch nakladatel\u016f vyd\u00e1vat sv\u00e9 tituly tak\u00e9 v elektronick\u00e9 podob\u011b. \u010cten\u00e1\u0159i u\u017e se tak nemus\u00ed ob\u00e1vat, \u017ee by nem\u011bli ve sv\u00e9 \u010dte\u010dce \u010di tabletu, co \u010d\u00edst\u201c.<\/p>\n

<\/div>\n
R\u016fst trhu s eknihami je patrn\u00fd tak\u00e9 p\u0159\u00edmo na webu Palmknih. Ten b\u011bhem roku 2012 roz\u0161\u00ed\u0159il svou nab\u00eddku o 2 721 knih. V sou\u010dasn\u00e9 dob\u011b nab\u00edz\u00ed p\u0159es osm tis\u00edc titul\u016f (spole\u010dn\u011b s knihami zdarma a odborn\u00fdmi tituly BookBoon). Mezi nejobl\u00edben\u011bj\u0161\u00ed dlouhodob\u011b pat\u0159\u00ed p\u0159edev\u0161\u00edm seversk\u00e9 detektivky a auto\u0159i Jo Nesbo \u010di Stieg Larsson. \u201eNesb\u016fv Sn\u011bhul\u00e1k je na \u0161pi\u010dce prodeje ji\u017e od sam\u00e9ho uveden\u00ed v elektronick\u00e9 podob\u011b. Mezi des\u00edtku se v\u0161ak dostala tak\u00e9 \u010desk\u00e1 autorka M. T. Majer se svou knihou Hot Boys. Jde o titul, kter\u00fd nejd\u0159\u00edve vy\u0161el v elektronick\u00e9 a n\u00e1sledn\u011b a\u017e pot\u00e9 v ti\u0161t\u011bn\u00e9 podob\u011b,\u201c vysv\u011btlil Vl\u010dek.<\/div>\n
<\/div>\n
A co p\u0159inese rok 2013 \u010desk\u00e9mu trhu s eknihami? Podle Ji\u0159\u00edho Vl\u010dka p\u0159edev\u0161\u00edm \u0159adu nov\u00fdch titul\u016f a dal\u0161\u00ed n\u00e1r\u016fst prodej\u016f. \u201eI rok 2013 bude p\u0159\u00e1t eknih\u00e1m. O\u010dek\u00e1v\u00e1me n\u00e1r\u016fst z\u00e1jmu v podob\u011b trojn\u00e1sobku lo\u0148sk\u00fdch prodej\u016f, tedy dv\u011b st\u011b tis\u00edc prodan\u00fdch eknih a v\u00edce. Krom\u011b toho o\u010dek\u00e1v\u00e1m, \u017ee se v\u00edce otev\u0159e t\u00e9ma rozvoje soci\u00e1ln\u00edho DRM. Prodeje s tvrd\u00fdm DRM se neujaly. Proto je jen ot\u00e1zkou \u010dasu, kdy k t\u00e9to metod\u011b p\u0159istoup\u00ed dal\u0161\u00ed nakladatel\u00e9,\u201c uzav\u0159el sv\u00e9 optimistick\u00e9 vyhl\u00eddky Vl\u010dek.<\/div>\n
<\/div>\n

Prodeje spole\u010dnosti Palmknihy v roce 2011 a 2012<\/strong>
\n(po\u010det prodan\u00fdch titul\u016f za m\u011bs\u00edc)<\/p>\n

\n\n\n\n\n<\/colgroup>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
M\u011bs\u00edc<\/strong><\/td>\nRok 2011<\/strong><\/td>\nRok 2012<\/strong><\/td>\n<\/tr>\n
Leden<\/td>\n175<\/td>\n2 749<\/td>\n<\/tr>\n
\u00danor<\/td>\n250<\/td>\n2 436<\/td>\n<\/tr>\n
B\u0159ezen<\/td>\n367<\/td>\n2 318<\/td>\n<\/tr>\n
Duben<\/td>\n297<\/td>\n2 307<\/td>\n<\/tr>\n
Kv\u011bten<\/td>\n283<\/td>\n3 847<\/td>\n<\/tr>\n
\u010cerven<\/td>\n332<\/td>\n4 340<\/td>\n<\/tr>\n
\u010cervenec<\/td>\n534<\/td>\n5 383<\/td>\n<\/tr>\n
Srpen<\/td>\n517<\/td>\n5 473<\/td>\n<\/tr>\n
Z\u00e1\u0159\u00ed<\/td>\n345<\/td>\n5 371<\/td>\n<\/tr>\n
\u0158\u00edjen<\/td>\n390<\/td>\n7 567<\/td>\n<\/tr>\n
Listopad<\/td>\n581<\/td>\n6 987<\/td>\n<\/tr>\n
Prosinec<\/td>\n3 121<\/td>\n16 476<\/td>\n<\/tr>\n
<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
Celkem<\/strong><\/td>\n7 192<\/strong><\/td>\n65 254<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n

\u017deb\u0159\u00ed\u010dek nejprod\u00e1van\u011bj\u0161\u00edch titul\u016f spole\u010dnosti Palmknihy v roce 2012<\/strong><\/p>\n

    \n
  1. Jo Nesbo \u2013 Sn\u011bhul\u00e1k<\/li>\n
  2. Jo Nesbo \u2013 Spasitel<\/li>\n
  3. Jo Nesbo \u2013 Pentagram<\/li>\n
  4. Jo Nesbo \u2013 Nemesis<\/li>\n
  5. Jo Nesbo \u2013 Lovci hlav<\/li>\n
  6. Marcus Chown \u2013 Kvantov\u00e1 teorie nikoho nezabije<\/li>\n
  7. M. T. Majar \u2013 Hot Boys<\/li>\n
  8. Lars Kepler \u2013 Sv\u011bdkyn\u011b ohn\u011b<\/li>\n
  9. Stieg Larsson \u2013 Mu\u017ei, kte\u0159\u00ed nen\u00e1vid\u00ed \u017eeny<\/li>\n
  10. Stieg Larsson \u2013 D\u00edvka, kter\u00e1 kopla do vos\u00edho hn\u00edzda<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"

    Elektronick\u00e9 knihy potvrzuj\u00ed sv\u016fj vzestup na \u010desk\u00e9m kni\u017en\u00edm trhu. Z\u00e1jem o\u00a0n\u011b neust\u00e1le stoup\u00e1, roste po\u010det dostupn\u00fdch knih i\u00a0nov\u00fdch \u010dten\u00e1\u0159\u016f. Meziro\u010dn\u00ed srovn\u00e1n\u00ed mluv\u00ed o\u00a0dev\u00edtin\u00e1sobn\u00e9m n\u00e1r\u016fstu prodej\u016f. A\u00a0ten by m\u011bl pokra\u010dovat i\u00a0letos. Fenom\u00e9n elektronick\u00fdch knih se dost\u00e1v\u00e1 ke slovu tak\u00e9 v \u010cesk\u00e9 republice. Jen v lo\u0148sk\u00e9m roce se skrze Palmknihy, nejv\u011bt\u0161\u00edho \u010desk\u00e9ho distributora eknih, prodalo v\u00edce ne\u017e Continue Reading… <\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,4,8,3],"tags":[40,33,20],"class_list":["post-491","post","type-post","status-publish","format-standard","hentry","category-aktuality","category-e-learning","category-internet-a-skoly","category-vyuka-digitalne","tag-e-kniha","tag-e-learning-2","tag-technologie"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.digitalnivyuka.cz\/index.php?rest_route=\/wp\/v2\/posts\/491","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.digitalnivyuka.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitalnivyuka.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitalnivyuka.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitalnivyuka.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=491"}],"version-history":[{"count":3,"href":"https:\/\/www.digitalnivyuka.cz\/index.php?rest_route=\/wp\/v2\/posts\/491\/revisions"}],"predecessor-version":[{"id":495,"href":"https:\/\/www.digitalnivyuka.cz\/index.php?rest_route=\/wp\/v2\/posts\/491\/revisions\/495"}],"wp:attachment":[{"href":"https:\/\/www.digitalnivyuka.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=491"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitalnivyuka.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=491"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitalnivyuka.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=491"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}